Privacy Policy

Last Updated: 1st April 2026

At The LUNI, we value your privacy and are committed to protecting your personal information. We understand that trust is fundamental to every relationship, and we strive to ensure that your personal data is handled responsibly, securely, and transparently.

This Privacy Policy explains how Lueur Internet Ventures Private Limited (“The LUNI”, “Company”, “we”, “our”, or “us”) collects, uses, stores, shares, and protects your information when you access or use www.theluni.com (“Website”), purchase products, communicate with us, or interact with our services.

By accessing or using our Website, you acknowledge that you have read, understood, and consented to the practices described in this Privacy Policy.

1. Company Information

The Website is owned and operated by:

Lueur Internet Ventures Private Limited

Brand Name: The LUNI

Website: www.theluni.com

Email: support@theluni.com

Customer Support Hours: Monday to Saturday, 10:00 AM – 6:00 PM IST

2. Scope Of This Privacy Policy

This Privacy Policy applies to:

Visitors browsing our Website
Customers purchasing products
Individuals contacting customer support
Users subscribing to newsletters or marketing communications
Participants in contests, campaigns, surveys, or promotions
Any person interacting with The LUNI through digital platforms

This Policy does not apply to third-party websites, platforms, or services linked from our Website.

3. Information We Collect

We may collect the following categories of information:

3.1 Personal Information

Information that can identify you directly or indirectly, including:

Full name
Email address
Mobile number
Billing address
Shipping address
Date of birth (if voluntarily provided)
Gender (if voluntarily provided)
Account login credentials

3.2 Order and Transaction Information

When you place an order, we may collect:

Order details
Product preferences
Purchase history
Invoice information
Payment confirmation details
Refund or replacement records

For security purposes, we do not store complete debit card, credit card, UPI PIN, CVV, or banking credentials.

3.3 Technical Information

When you browse our Website, certain technical information may automatically be collected:

IP address
Browser type
Device information
Operating system
Language preferences
Internet service provider details
Device identifiers
Session information

3.4 Website Usage Information

We may collect information regarding:

Pages viewed
Time spent on pages
Click behavior
Product views
Search queries
Shopping cart activity
Navigation patterns

This information helps us improve the user experience and Website performance.

3.5 Marketing and Communication Preferences

We may collect information regarding:

Newsletter subscriptions
Marketing preferences
Event registrations
Survey responses
Promotional campaign participation

4. How We Collect Information

We collect information through:

Direct Collection:

Information provided when you:

Create an account
Place an order
Contact customer support
Subscribe to updates
Participate in promotions
Submit reviews or feedback

Automated Technologies:

Information collected through:

Cookies
Pixels
Analytics tools
Log files
Device identifiers

Third-Party Sources:

Information received from:

Payment service providers
Courier and logistics partners
Marketing platforms
Social media integrations
Fraud prevention services

5. Purpose Of Data Collection

We use your information for legitimate business purposes including:

Order Processing:

Confirming purchases
Processing payments
Generating invoices
Managing replacements
Facilitating deliveries

Customer Service:

Responding to inquiries
Resolving complaints
Providing order updates
Offering post-purchase support

Website Improvement:

Enhancing performance
Improving navigation
Optimizing product recommendations
Monitoring technical issues

Marketing and Communication:

Subject to applicable laws and your preferences, we may use your information to:

Share new collection launches
Notify about special offers
Send promotional campaigns
Inform about exclusive events
Provide personalized recommendations

You may withdraw consent at any time.

Security and Fraud Prevention:

Detect suspicious activity
Prevent fraudulent transactions
Protect customer accounts
Ensure platform security

Legal Compliance:

Compliance with applicable laws
Tax reporting obligations
Regulatory requirements
Law enforcement requests where legally required

6. Legal Basis For Processing

We process personal information based on one or more of the following lawful grounds:

Your consent
Performance of a contract
Compliance with legal obligations
Legitimate business interests
Fraud prevention and security purposes

7. Payment Information

All payments are processed through authorized and secure payment gateways.

The LUNI does not store:

Credit card numbers
Debit card numbers
CVV codes
UPI PINs
Internet banking passwords

Payment processing is governed by the privacy policies and security standards of the respective payment providers.

8. Cookies & Tracking Information

Our Website uses cookies and similar technologies to:

Remember user preferences
Maintain shopping cart functionality
Improve website performance
Analyze visitor behavior
Personalize content and offers

Types of cookies may include:

Essential Cookies:

Required for Website functionality.

Analytics Cookies:

Used to understand user interactions.

Functional Cookies:

Store user preferences and settings.

Marketing Cookies:

Used to deliver relevant advertising and promotions.

You may disable cookies through browser settings; however, certain Website features may not function properly.

9. Sharing Of Information

We do not sell, rent, lease, or trade your personal information to third parties.

Information may be shared only when necessary with:

Logistics and Courier Partners:

To facilitate delivery of orders.

Payment Service Providers:

To process transactions securely.

Technology Service Providers:

For hosting, analytics, security, and operational support.

Professional Advisors:

Including auditors, legal advisors, and consultants where required.

Government Authorities:

When required by law, court order, or regulatory obligation.

All third parties are expected to maintain confidentiality and use information only for authorized purposes.

10. Marketing Communications

If you subscribe to our communications, we may send:

Collection launches
Product announcements
Event invitations
Promotional offers
Brand updates

You may opt out at any time by:

Clicking the unsubscribe link
Updating account preferences
Contacting customer support

Operational emails related to purchases and account activity may continue to be sent even after marketing opt-out.

11. Changes To Privacy Policy

We reserve the right to modify, update, or revise this Privacy Policy at any time.

Updated versions shall be posted on the Website with the revised effective date.

Continued use of the Website following publication of updates constitutes acceptance of the revised Privacy Policy.

12. Contact Us

For questions, concerns, requests, or complaints relating to this Privacy Policy, please contact: